In October 2024, an inspiring book launch event for Seth Godin’s “This is Strategy” sparked a profound reflection on personal development and the consequences of our choices. The event’s moderator, Bina Venkataraman, author of “The Optimist’s Telescope,” introduced a compelling perspective on reckless decision-making that resonated deeply.
The post challenges conventional thinking about personal growth, arguing that not investing in continuous learning isn’t just unwise—it’s reckless. Drawing on four decades of witnessing transformative technological advances, from personal computers to generative AI, the authors emphasize how unprecedented opportunities for learning and development are now accessible to virtually everyone.
The #TwinzTalk message is questioned – from their usual gentle reminder about staying relevant through continuous learning to a more urgent wake-up call. They assert that in today’s rapidly changing world, ignoring opportunities for personal development is careless and harmful to individual potential and broader societal contributions.
The piece concludes with a passionate plea for readers to embrace personal development, starting with small steps but maintaining consistency. It’s framed not just as self-improvement but as a responsibility to maximize one’s positive impact on the world. The message is punctuated by two powerful quotes emphasizing the importance of giving your best while maintaining humility—a balanced approach to serious personal development.
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On Monday evening, October 28, 2024, my wife Terri and I attended a book launch event at the Sixth and I Synagogue in Washington, DC. The event was a celebration and discussion of Seth Godin’s latest book “This is Strategy.” The conversation, audience, and book signing made for an inspiring and memorable evening!
October 28, 2024 at Sixth and I | Bina Venkataraman and Seth Godin
The moderator for the evening was Bina Venkataraman, who did an incredible job guiding the discussion with Seth. Seth shined the light on Bina’s book “The Optimist’s Telescope: Thinking Ahead in a Reckless Age.” Thanks to Seth’s encouragement, I purchased Bina’s book on Amazon (Kindle $4.99!) and started reading the next day.
In the introduction to her book, Bina makes a compelling point about reckless decisions that we all make:
“This book is about the decisions we make as individuals and collectively that have great consequences for our lives and the lives of others, the decisions we may come to regret or celebrate. It is especially about decisions that are reckless—when we ignore clear signs of opportunity or danger in the future. Through close investigation of such decisions across many contexts, I have discovered the untapped power we have to make wiser choices.” [Bold emphasis is mine].
In our #TwinzTalk encouragement about personal development and the imperative that we all must consistently invest in ourselves (for our own growth and then our ability to contribute to helping others), Don and I often follow our encouragement with “The choice is yours. Consistently be learning and growing, or become irrelevant in the long run.” After reading and contemplating the above paragraph from Bina, I could not help but ask myself, “Are we being too gentle with our encouragement?“
“It is especially about decisions that are reckless—when we ignore clear signs of opportunity or danger in the future.”
Definition per Merriam-Webster:
“reckless: marked by lack of proper caution : careless of consequences”
When an individual decides to forgo continuous learning, developing their skills, and minimizing their potential to make a more meaningful contribution in the world, is this decision reckless? Don and I would argue inaction or dismissal IS reckless. An aspect of our careers that we treasure is the gift and privilege of being born into a time in history that has provided technological innovations and advances that have enhanced our personal and professional lives. Over the past 40 years (!), we have witnessed countless “game changing” technologies that have evolved to individually affordable and indispensable tools, such as:
Personal computers,
Spreadsheets,
The internet,
Working in digital environments (PDF),
Note taking apps (Evernote),
Social media to learn from, engage with, and generously share our expertise with others,
Cloud storage (Box, Dropbox, Google Drive, etc.),
Collaboration platforms to allow more transparent communication and minimize email use (Slack and Microsoft Teams),
Generative AI (ChatGPT, Claude AI, Google Gemini and NotebookLM, and Perplexity, to name a few).
If you are not engaging with and educating yourself about our rapidly changing world, Don and I will now argue that this is an individual decision that is reckless. This is how strongly we feel about the importance of relentless personal development.
What is most important in your world, and how can you start/keep moving forward on a daily basis? Start small, but start. You deserve to be the best you are capable of being and the world needs your best contributions. Please.
A few thoughts to reflect upon regularly:
“Take what you do seriously. Do not take yourself seriously.” -Twinz Bill and Don Tomoff
“To give anything less than your best, is to sacrifice the gift.” -Steve Prefontaine
A theme #TwinzTalk Don and I have lived by throughout our lives is “always be preparing.” This means embracing learning and personal development—for ourselves and to help those in our lives—and encouraging those in our lives to do the same.
“Luck is when preparation meets opportunity”
-Seneca
I prompted ChatGPT to interpret and explain the quote further. The response is worth sharing and is included at the conclusion of this post.
Opportunities will present themselves in our lives in unimagined ways. We should continually ask ourselves, “In my areas of interests/responsibilities, am I diligently and consistently working to be prepared to the best of my abilities?” The example discussed below could not have been imagined a mere five years ago!
“I have had exactly three (3) jaw-dropping AI moments over the past 18 months. One of them just happened.”
“3. Google’s NotebookLM
This was just in the past week.
This is one of these things where you have to hear it to believe it. You’ve probably heard how it can create realistic sounding podcasts out of long boring documents, with two people speaking.
But it REALLY SOUNDS like two people are talking. I’m not going to try to explain it, because that would be like trying to explain how cool a card trick was.
Go to the website, you can try it for free. Or don’t, I don’t care. But unless you experience it, you don’t get it.
What this changed for me was a new way of absorbing information. People love podcasts for a reason – they’re easier to digest and learn from than long research documents.”
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An opportunity for a use case of NotebookLM came to my mind when talking with Don about the hype and potential to consider trying out this new AI evolution. Since June 2020, my wife Terri and I have been active writers. I have written four unpublished memoirs. My fourth memoir was a gift to Don, titled Double Vision: Seeing Life Through Twin Eyes.
Using NotebookLM, I uploaded a PDF of the memoir (77 pages) and requested an Audio Overview. In only a couple of minutes, an audio file of less than eight minutes was provided. Preparation met an unimaginable opportunity, and the result was jaw-dropping! Preparation (I had a 77-page memoir in PDF format) met opportunity (the availability of the AI audio capability in NotebookLM), which resulted in the luck of generating a priceless AI audio overview conversation about the memoir! Don and I were stunned by the result.
I encourage you to listen to the audio conversation if you are interested in learning more about our lifelong adventure as twin brothers with similar interests. We believe the overview beautifully summarizes the unpublished memoir I wrote and gifted to Don in December 2023.
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ChatGPT Interpretation and Explanation of Seneca’s Quote
The quote by Seneca, “Luck is when preparation meets opportunity,” underscores a fundamental Stoic belief that what often appears to be “luck” is not purely a matter of chance, but rather a result of one’s readiness to act when the right moment arises.
Stoic Interpretation
Preparation as a Foundation: In Stoicism, preparation is within our control—it involves cultivating wisdom, developing our skills, and continuously striving to improve ourselves. This prepares us for future challenges or opportunities that are outside our control. Seneca suggests that we should not passively wait for luck but actively engage in self-improvement to be ready for any situation that may come.
Opportunity and External Events: Opportunity often arrives unexpectedly and is not something we can control. However, Stoics believe that by staying vigilant and practicing awareness, we can recognize these moments when they appear. Since the Stoics valued rational action, being prepared means we can seize the opportunity and respond in a way that aligns with our values.
Luck as a Blend of Control and Acceptance: The Stoic view on luck is that it’s not entirely random but a combination of being prepared (which we can control) and recognizing the external opportunities (which we cannot control). To Seneca, this is why what many see as “luck” is simply the outcome of consistent preparation over time.
By understanding that our “luck” is often rooted in our preparedness, Seneca emphasizes personal responsibility and focusing on what we can control. This aligns with the Stoic principle of living a life where we proactively build our capacity to respond effectively to the world.
Key Takeaway
This quote invites us to see ourselves as active participants in creating “luck” by being prepared and vigilant. Rather than waiting for chance, the Stoic approach is to live with purpose and readiness so that when opportunity strikes, we’re positioned to make the most of it.
September 9, 2024 | ncaCPA Fall Conference | #TwinzTalk Don and Bill Tomoff#TwinzTalk Encouragement – Always be learning and do your best!
This aligns with the encouragement that #TwinzTalk Don and I share in our personal development work. Relentlessly prioritize and dedicate time to learning and growing your skills – then help others learn. “Spray it.”
Following James’s link led to a commencement address given by Tim Minchin in 2013 at the University of Western Australia. I enjoyed reading the full transcript, and several of Tim’s points resonated.
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Below, I provide the highlights enjoyed, but I also highly recommend watching the full commencement address or reading the full transcript. Highlights for me included:
Tip three:
“Remember it’s all luck.”
“Understanding that you can’t truly take credit for your successes nor truly blame others for their failures will humble you and make you more compassionate.”
Tip five:
“We must think critically and not just about the ideas of others. Be hard on your beliefs. Take them out onto the verandah and hit them with a cricket bat. Be intellectually rigorous. Identify your biases, your prejudices, your privileges.”
Tip six:
“Even if you’re not a teacher, be a teacher. Share your ideas. Don’t take for granted your education. Rejoice in what you learn and spray it.”
Tip seven:
“We have a tendency to define ourselves in opposition to stuff. As a comedian I make my living out of it. But try to also express your passion for things you love. Be demonstrative and generous in your praise of those you admire. Send thank you cards and give standing ovations. Be pro stuff not just anti stuff.”
Tip eight:
“Respect people with less power than you. I have in the past made important decisions about people I work with – agents and producers – big decisions based largely on how they treat the wait staff in the restaurants we’re having the meeting in. I don’t care if you’re the most powerful cat in the room, I will judge you on how you treat the least powerful.”
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Speech Transcript
In darker days I did a corporate gig at a conference for this big company who made and sold accounting software in a bid, I presumed, to inspire their salespeople to greater heights. They’d forked out 12 grand for an inspirational speaker who was this extreme sports guy who had had a couple of his limbs frozen off when he got stuck on a ledge on some mountain. It was weird. Software salespeople I think need to hear from someone who has had a long successful career in software sales not from an overly optimistic ex-mountaineer. Some poor guy who had arrived in the morning hoping to learn about sales techniques ended up going home worried about the blood flow to his extremities. It’s not inspirational, it’s confusing. And if the mountain was meant to be a symbol of life’s challenges and the loss of limbs a metaphor for sacrifice, the software guy’s not going to get it, is he? Because he didn’t do an Arts degree, did he? He should have.
Arts degrees are awesome and they help you find meaning where there is none. And let me assure you… there is none. Don’t go looking for it. Searching for meaning is like searching for a rhymes scheme in a cookbook. You won’t find it and it will bugger up your soufflé. If you didn’t like that metaphor you won’t like the rest of it. Point being I’m not an inspirational speaker. I’ve never ever lost a limb on a mountainside metaphorically or otherwise and I’m certainly not going to give career advice because, well I’ve never really had what most would consider a job. However I have had large groups of people listening to what I say for quite a few years now and it’s given me an inflated sense of self importance.
So I will now, at the ripe old age of 37.9, bestow upon you nine life lessons– to echo of course the nine lessons of carols of the traditional Christmas service, which is also pretty obscure.
You might find some of this stuff inspiring. You will definitely find some of it boring and you will definitely forget all of it within a week. And be warned there will be lots of hokey similes and obscure aphorisms which start well but end up making no sense. So listen up or you’ll get lost like a blind man clapping in a pharmacy trying to echo-locate the contact lens fluid.
Looking for my old poetry teacher. Here we go, ready?
One: You don’t have to have a dream. Americans on talent shows always talk about their dreams. Fine if you have something you’ve always wanted to do, dreamed of, like in your heart, go for it. After all it’s something to do with your time, chasing a dream. And if it’s a big enough one it’ll take you most of your life to achieve so by the time you get to it and are staring into the abyss of the meaningless of your achievement you’ll be almost dead so it won’t matter.
I never really had one of these dreams and so I advocate passionate, dedication to the pursuit of short-term goals. Be micro-ambitious. Put your head down and work with pride on whatever is in front of you. You never know where you might end up. Just be aware the next worthy pursuit will probably appear in your periphery, which is why you should be careful of long-term dreams. If you focus too far in front of you you won’t see the shiny thing out the corner of your eye. Right? Good! Advice metaphor… look at me go.
Two: Don’t seek happiness. Happiness is like an orgasm. If you think about it too much it goes away. Keep busy and aim to make someone else happy and you might find you get some as a side effect. We didn’t evolve to be constantly content. Contented Homo Erectus got eaten before passing on their genes.
Three: Remember it’s all luck. You are lucky to be here. You are incalculably lucky to be born and incredibly lucky to be brought up by a nice family who encouraged you to go to uni. Or if you were born into a horrible family that’s unlucky and you have my sympathy but you are still lucky. Lucky that you happen to be made of the sort of DNA that went on to make the sort of brain which when placed in a horrible child environment would make decisions that meant you ended up eventually graduated uni. Well done you for dragging yourself up by your shoelaces. But you were lucky. You didn’t create the bit of you that dragged you up. They’re not even your shoelaces.
I suppose I worked hard to achieve whatever dubious achievements I’ve achieved but I didn’t make the bit of me that works hard any more than I made the bit of me that ate too many burgers instead of attending lectures when I was here at UWA. Understanding that you can’t truly take credit for your successes nor truly blame others for their failures will humble you and make you more compassionate. Empathy is intuitive. It is also something you can work on intellectually.
Four: Exercise. I’m sorry you pasty, pale, smoking philosophy grads arching your eyebrows into a Cartesian curve as you watch the human movement mob winding their way through the miniature traffic cones of their existence. You are wrong and they are right. Well you’re half right. You think therefore you are but also you jog therefore you sleep therefore you’re not overwhelmed by existential angst. You can’t be can’t and you don’t want to be. Play a sport. Do yoga, pump iron, and run, whatever but take care of your body, you’re going to need it. Most of you mob are going to live to nearly 100 and even the poorest of you will achieve a level of wealth that most humans throughout history could not have dreamed of. And this long, luxurious life ahead of you is going to make you depressed. But don’t despair. There is correlation between depression and exercise. Do it! Run, my beautiful intellectuals run.
Five: Be hard on your opinions. A famous bon mot asserts, opinions are like assholes in that everyone has one. There is great wisdom in this but I would add that opinions differ significantly from assholes in that yours should be constantly and thoroughly examined. I used to do exams in here… It’s revenge.
We must think critically and not just about the ideas of others. Be hard on your beliefs. Take them out onto the verandah and hit them with a cricket bat. Be intellectually rigorous. Identify your biases, your prejudices, your privileges. Most of society is kept alive by a failure to acknowledge nuance. We tend to generate false dichotomies and then try to argue one point using two entirely different sets of assumptions. Like two tennis players trying to win a match by hitting beautifully executed shots from either end of separate tennis courts.
By the way, while I have science and arts graduates in front of me please don’t make the mistake of thinking the arts and sciences are at odds with one another. That is a recent, stupid and damaging idea. You don’t have to be unscientific to make beautiful art, to write beautiful things. If you need proof – Twain, Douglas Adams, Vonnegut, McEwan, Sagan and Shakespeare, Dickens for a start. You don’t need to be superstitious to be a poet. You don’t need to hate GM technology to care about the beauty of the planet. You don’t have to claim a soul to promote compassion. Science is not a body of knowledge nor a belief system it’s just a term which describes human kinds’ incremental acquisition of understanding through observation. Science is awesome! The arts and sciences need to work together to improve how knowledge is communicated. The idea that many Australians including our new PM and my distant cousin Nick Minchin believe that the science of anthropogenic global warming is controversial is a powerful indicator of the extent of our failure to communicate. The fact that 30 percent of the people just bristled is further evidence still. The fact that that bristling is more to do with politics than science is even more despairing.
Six: Be a teacher! Please! Please! Please be a teacher. Teachers are the most admirable and important people in the world. You don’t have to do it forever but if you’re in doubt about what to do be an amazing teacher. Just for your 20s be a teacher. Be a primary school teacher. Especially if you’re a bloke. We need male primary school teachers. Even if you’re not a teacher, be a teacher. Share your ideas. Don’t take for granted your education. Rejoice in what you learn and spray it.
Seven: Define yourself by what you love. I found myself doing this thing a bit recently where if someone asks me what sort of music I like I say, “Well I don’t listen to the radio because pop song lyrics annoy me,” or if someone asks me what food I like I say, “I think truffle oil is overused and slightly obnoxious.” And I see it all the time online – people whose idea of being part of a subculture is to hate Coldplay or football or feminists or the Liberal Party.
We have a tendency to define ourselves in opposition to stuff. As a comedian I make my living out of it. But try to also express your passion for things you love. Be demonstrative and generous in your praise of those you admire. Send thank you cards and give standing ovations. Be pro stuff not just anti stuff.
Eight: Respect people with less power than you. I have in the past made important decisions about people I work with – agents and producers – big decisions based largely on how they treat the wait staff in the restaurants we’re having the meeting in. I don’t care if you’re the most powerful cat in the room, I will judge you on how you treat the least powerful. So there!
Nine: Finally, don’t rush. You don’t need to know what you’re going to do with the rest of your life. I’m not saying sit around smoking cones all day but also don’t panic! Most people I know who were sure of their career path at 20 are having mid-life crises now.
I said at the beginning of this ramble, which is already three-and-a-half minutes long, life is meaningless. It was not a flippant assertion. I think it’s absurd the idea of seeking meaning in the set of circumstances that happens to exist after 13.8 billion years worth of unguided events. Leave it to humans to think the universe has a purpose for them. However I’m no nihilist. I’m not even a cynic. I am actually rather romantic and here’s my idea of romance: you will soon be dead. Life will sometimes seem long and tough and god it’s tiring. And you will sometimes be happy and sometimes sad and then you’ll be old and then you’ll be dead. There is only one sensible thing to do with this empty existence and that is fill it. Not fillet. Fill it. And in my opinion, until I change it, life is best filled by learning as much as you can about as much as you can. Taking pride in whatever you’re doing. Having compassion, sharing ideas, running, being enthusiastic and then there’s love and travel and wine and sex and art and kids and giving and mountain climbing, but you know all that stuff already. It’s an incredibly exciting thing this one meaningless life of yours. Good luck and thank you for indulging me.
Dall-E AI Image | #TwinzTalk Brainstorming and Learning
In this post, I reflect on my year-long journey of daily intentional reviews, a practice I started on October 10, 2023. I’ve noticed a significant enhancement in my life appreciation by documenting five key areas daily. One area highlights helping others and shining a light on goodness. I feel more attuned to positive experiences that might have previously gone unnoticed.
I share two recent heartwarming encounters from a family trip to Kentucky and Ohio. The first occurred at KOI Express in Frankfort, Kentucky, where exceptional customer service prompted me to send a thank-you note. The second was at Home2 Suites By Hilton in Grove City, Ohio, where I acknowledged Bonnie, a breakfast attendant, for her outstanding efforts.
These experiences reinforce my belief in the power of recognizing and celebrating everyday kindness. By changing how we view life, we change our life itself. I encourage readers to prioritize daily acts of kindness and appreciation, emphasizing that even small gestures can create a ripple effect of positivity in the world. Who will you thank or lift up today?
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Excellence and kindness. Help others and shine the light on the good in our world!
“Do your little bit of good where you are; it’s those little bits of good put together that overwhelm the world.”
-Desmond Tutu
In a January 28, 2024, blog post, “Cultivating Contentment: The Potential of Intentional Daily Reviews,” I wrote about my initiative of prioritizing time each day to complete a handwritten index card where I intentionally reflected on five areas where I wanted to ensure I contemplated during my daily activities. Reflecting briefly and documenting with a pen and index card helped me internalize my day, appreciate it, and leave a brief trail of highlights. On October 10, 2024, I will celebrate one year of this daily process!
Because of my deliberate effort to highlight thoughts daily, I have noticed that my life is enhanced because I am actively working on appreciating each day and taking in experiences that in the past might have “slipped by me” in the rush of the day. My five areas, as shared in the blog post above, are:
Win
Gratitude
Stress or Tension
Help Others/Shine the Light
Activity/Personal Development
In this post, I will share two recent heartwarming experiences that fall under the category “Help Others/Shine the Light.” Inspired by Daniel Burns (KindLoook), Bruce Kasanoff (Help this person…), and Leanne Gordon (Thank you for…), I gain joy and fulfillment in approaching each day dedicated to looking for the good in humankind. I strive to participate in, recognize, and celebrate the kindness that essentially goes unappreciated as many of us rush through our days and only stop to acknowledge when experiences are unfavorable. One moment, one interaction, one note at a time, I will prioritize the time to appreciate and acknowledge others. While I cannot change the world, I might change someone’s day for the better. And for sure, I am changing my day and life! If we changethe lens of how we view life, we change our life.
Recently, we took a family trip to Frankfort, Louisville, and Grove City, Ohio. We visited bourbon distilleries in Kentucky and then attended a family wedding in Ohio! It was an active and fun-filled six days. While I did no formal writing each day, I always looked for people bringing good to the world. The process of being aware of moments of kindness brings me joy.
September 25, 2024 | Mark and Linda Misencik with Terri, Bill and Ryan Tomoff | Buffalo Trace DistillerySeptember 26, 2024 | Ryan Tomoff at Glenns Creek Distilling
How we conduct ourselves in daily interactions can have a positive ripple effect on others. Whether they acknowledge it or not, people treasure being seen and appreciated. We all have the power to make this happen for others. The trip resulted in many feel-good moments, and two notable experiences prompted me to send notes of appreciation:
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Tuesday, September 24, 2024 | Dinner at KOI Express in Frankfort, Kentucky
Shortly after we checked into our hotel, my wife Terri, son Ryan, and I went to a nearby restaurant for hibachi and sushi. After a long day of travel (550 miles), we ended with a delightful time shared at KOI Express. While we thoroughly enjoyed the meal, the customer service experience was heartwarming and made our day! Moments like these deserve recognition. We sent the following note after we returned home:
“To staff at KOI Express,
On Monday, September 24th (about 7:00 PM), our family of three stopped in for a sit-down dinner.
Our service, from start to finish, was excellent. We wanted to express our sincere appreciation!
From the smile and patience in taking our order, taking the initiative to correct a mistake on the bill (we did not notice), bringing us our meals – delicious – and assisting with our clean-up, your service was inspiring!
Thank you, The Tomoff Family
PS – and your Dept. of Health assessment posted – 100%! #WellDone”
[If you are ever in Frankfort, check out the KOI Express location at 101 Jett Boulevard, Suite 500]
September 24, 2024 | KOI Express in Frankfort, Kentucky
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Friday, September 27th to Sunday, September 29, 2024 | Morning Breakfast at Home2 Suites By Hilton in Grove City, Ohio
We had a wonderful time celebrating Taylor and Nate Kocan’s wedding in Grove City. Our accommodations at the Home2 Suites by Hilton were perfect! The morning breakfast routine was an excellent highlight (I love my morning quiet time). During the three mornings, I noted an employee taking great care in making sure the breakfast options were monitored and kept plentiful. She frequently cleared dishes and cleaned tables. With no fanfare, she set an incredible example of caring about her job and providing the best breakfast experience for the hotel guests.
On the second morning, I approached the employee and expressed my appreciation for her efforts. She was a bit surprised yet grateful for my comments. She felt good, and I felt good. All I had to do was get over a bit of discomfort in approaching her. We talked again on the third morning, and I learned her name was Bonnie. She was gracious and kind.
I sent the following note after returning home:
“Dear Bonnie,
Thank you for your incredible service (along with your team) in providing the morning breakfast during our recent stay (9/26 – 9/29/2024) at the Home2 Suites By Hilton!
Your attention to detail, maintenance of the breakfast area, and kind, helpful personality were a delight to observe. You all are appreciated—keep up the great work!
Much gratitude, The Tomoff Family”
September 27, 2024 | Home2 Suites By Hilton | Grove City, Ohio
